March

“WFSH” (Fresh 106) – “New York” – 6/13/97

Fresh 106 was one of the earliest Internet-only streamers. Its high-energy presentation, voiced by the legendary Mitch Craig, its use of the fictional WFSH call letters, the presence of mainstream commercials and the availability of FM-quality streams made it sound very much like a traditional radio station. Reviewing the “FAQ” section of the defunct Fresh 106 Website via archive.org: Fresh 106 targeted the New York City market, but was apparently based in San Francisco. Musically, the station seemed to position itself between hip-hop/R&B-dominated Hot 97 (WQHT) and recurrent/classic dance-heavy 103.5 WKTU, taking many potshots at the latter. Fresh 106 debuted on 3/21/97. Functioning archived versions of the Fresh 106 website are available through 5/31/02, implying that it ...

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