Recorded 22 years ago tomorrow, this is a brief montage of Tampa Bay’s legendary CHR (now known as “93-3 FLZ”) about 4 to 5 years after its debut. Visit this Facebook page for full details on the history of this station.
From March to August 1996, as part of the preparation for what would eventually become “Channel 933”, KHTS 93.3 FM in San Diego simulcasted Mainstream CHR sister station WFLZ (93-3 FLZ) in Tampa. This aircheck (recorded 19 years ago today) represents a sample of that simulcast from its final month or so. Please visit the KHTS Wikipedia page for more details.
25 years ago today was the beginning of the end of the status quo in Tampa Bay CHR radio. As detailed on THIS site, following one of most creative and outrageous strategies in radio history (involving potentially millions of dollars in ransom), Oldies-formatted WFLZ 93.3 “Z93” flipped to Rhythmic CHR as “Power 93, The Power Pig”. Longtime, full service heritage CHR WRBQ (Q105) lost significant portions of its audience. Following numerous attempts to stop the bleeding, it switched to a Country format within four years. This aircheck represents a montage of The Power Pig about 2 years after its debut.
“Arbitron rated #1” — WFLZ has been one of America’s best CHRs for the past 20+ years, and one of the flagship stations for Jacor & now Clear Channel.
During the early 1990’s, as popular music became more fragmented, many Mainstream CHRs in the United States chose to lean towards either hip-hop/R&B or modern rock. By the middle of the decade, the format began to return to its variety-oriented roots. At the same time, a number of stations found success by offering a “lighter” version of the modern rock format – known as Modern AC. One such station was Tampa Bay’s Star 95.7, which debuted in 1998. This is a sample of the station from Independence Day weekend that year.