In 1997, Baltimore’s WXYV flipped from Urban “V103” to Mainstream CHR as “102.7 XYV”. However, the station would be marred with inconsistency for the next couple of years. It would constantly change its lean from dance to hip-hop to alternative while searching for a gain in audience. In 1998, the name changed to B102.7 in order to prevent a competitor from bringing back B104 and at the same time connected the two CHR’s in Baltimore’s recent history. A newfound mainstream pop lean came in 1999 as it finally found some stability. In 2001, the station moved down the dial and flipped to Urban as “X105.7”. Left intact in this aircheck is a B102.7 commercial recruiting Account Executives.
This is a sample of Washington, D.C.’s Z104 about 5 months before a format change to Modern AC. Following the aforementioned format change, the station later switched to “More Music 104”, then back to “Z104.1”, before becoming the new home of Classical WGMS in January 2006. Our apologies for the overmodulation and inconsistent pitch of the audio on this aircheck.
For over two decades, 99.9 FM in Salisbury/Ocean City, MD has been a Country station known as “Froggy 99.9” with the call letters WWFG. But prior to that, according to Wikipedia, it was a CHR/Hot AC station known as “100 KHI” (that’s the era associated with the logo attached to this post), “Mix 99.9 KHI” (as heard on this aircheck – not mentioned on the Wikipedia article), “99.9 KHI”, and “Power 99.9 KHI”.
Throughout the 80’s, WBSB/Baltimore established itself as one of the top-rated stations in Baltimore. But, like many of its peers in the format, B104 struggled to adjust to changing pop music tastes in the early 90’s. This aircheck was recorded in May 1990 — shortly before the station adopted a policy to no longer play rap or any hard rock. In February 1992, B104 was shelved in favor of “Variety 104.3”, with a Hot AC format. Check out the audio of the flip on our sister site, The Format Change Archive — and see this Baltimore Sun article for more details on what led to the change.
This is a sample of the station that represented the Mainstream CHR format in our nation’s capital during the mid to late 90′s, about six months after its debut.
This is a sample of Baltimore’s uptempo “102.7 ‘XYV” about four months after its debut.
This is a sample of the station that represented the Mainstream CHR format in our nation’s capital during the mid to late 90′s, about 15 months after its debut.
In June 1997, Baltimore’s Urban-formatted V103 came to an end as it flipped to a Mainstream CHR format branded as “102.7 XYV”. The format was dance-friendly, similar to Z104 (WWZZ) in Washington, D.C. and Z95.7 (KZQZ) in San Francisco. (All three were consulted by Dan Vallie.) However, by about the same time next year, the station employed an approach that emphasized hip-hop and modern rock (positioned as “alternative”) with less of a focus on dance, R&B and mainstream pop. The overall concept was similar (but certainly not as “extreme”) to what KPTY in Phoenix and KXME in Honolulu were attempting at this time.
Recorded 17 years ago this month, here’s a great sample of the station that represented the Mainstream CHR format in our nation’s capital during the mid to late 90’s. On this aircheck, Z104 offered a seemingly full-service approach, with traffic and weather elements alongside the music – which is particularly impressive considering that this was recorded on a Sunday evening. Features a promo for the Bush League morning show, starring Billy Bush, who now has his own nationally syndicated program. Z104, at least in its early days, offered a dance-friendly approach similar to nearby WXYV (102.7 ‘XYV) in Baltimore and KZQZ (Z95.7) in San Francisco; all three stations were consulted by Dan Vallie.
19 years ago today, Urban-formatted V103 came to an end. A longtime station in the format, the station began to feel its age in the mid 1990′s as it was bombarded by a pair of Radio-One sisters. Rhythmic CHR “92Q” and Urban AC “Majic 95.9″ cut into WXYV’s audience from both ends. Infinity, seeing the CHR format regaining popularity elsewhere, and a huge hole for the format in Baltimore brought the demise of V103 and the birth of “102.7 XYV”. The station initially took a dance-friendly approach, similar to Z104 (WWZZ) in Washington, D.C. and Z95.7 (KZQZ) in San Francisco. (All three were consulted by Dan Vallie.) An interesting strategy employed by these stations was to play recurrents (from the prior 3 years or so) that, when they were new, had not received much (if any) radio exposure in...
Recorded 30 years ago this month, here’s a brief montage of Baltimore’s successful CHR station during the 1980’s, recorded in the middle of that decade. Visit our sister site, Formatchange.com, for more information on the history of this station.
Recorded 14 years ago today, this is a sample of Washington, D.C.’s Z104 the day after it switched format to Modern AC (following a 5-year run as a CHR). Included is what was presumably a prerecorded message from former 4-year evening host Mathew Blades, who stated that the reason for his resignation was because of the station’s decision to move in a more music-intensive direction. The station later switched to “More Music 104”, then back to “Z104.1”, before becoming the new home of Classical WGMS in January 2006.