WOWB/WOWZ (97.9 & 105.5 Wow-FM) – Utica/Rome, NY – 4/9/97 – Paul Reilly, J.P. Marks

This is a sample of a relatively short-lived but fun small market Dance CHR station.  Wow-FM was seemingly modeled on the blueprint laid out by New York City’s WKTU, which had debuted a little over a year earlier and went from worst to first in a single rating book. More information about the history of this station can be found at Wikipedia.